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2026

NEW ARRIVALS

SHOP NOW
Phoebe Sailor Jacket, White, Cropped, Double-Breasted Button, Lightweight Trench Coat - JOEY the Label

Our Incredible WAREHOUSE SALE is ONLINE Now!!!

Thank you to all the gorgeous Women who popped in over the past 2 Days to our HQ (and Online) and picked up a stack of fabulous bargains. The Sale continues ONLINE ONLY FOR THIS WEEK. Don’t drop the baton on this one - It’s seriously AWESOME!

Grab yourself some seriously chic pieces for a great price.

shop now

As Seen On

RACHEL DE OLIVEIRA

RACHEL DE OLIVEIRA

Kathryn Marrone

Christina Podolyan

Melbourne Showroom

OPEN TO SHOP

49 - 51 Wellington St, St Kilda VIC 3182

MONDAY - FRIDAY: 12pm - 4pm

Shop the look

Charlotte Short Sleeve Frilled Blouse, White Pin-tucking and Lace - JOEY the LabelCharlotte Short Sleeve Frilled Blouse, White Pin-tucking and Lace - JOEY the Label
CHARLOTTE BLOUSE - WHITE Sale price$89.00 Regular price$199.00
Samantha Mini Tutu Skirt, Beige Latte Polka Dot Print - JOEY the LabelSAMANTHA MINI TUTU - POLKA DOT - FINAL SALE
SAMANTHA MINI TUTU - POLKA DOT - FINAL SALE Sale price$49.00 Regular price$229.00
Charlotte Short Sleeve Frilled Blouse, White Pin-tucking and Lace - JOEY the LabelCharlotte Short Sleeve Frilled Blouse, White Pin-tucking and Lace - JOEY the Label
CHARLOTTE BLOUSE - WHITE Sale price$89.00 Regular price$199.00
Samantha Mini Tutu Skirt, Beige Latte Polka Dot Print - JOEY the LabelSAMANTHA MINI TUTU - POLKA DOT - FINAL SALE
SAMANTHA MINI TUTU - POLKA DOT - FINAL SALE Sale price$49.00 Regular price$229.00
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MEDIA

Elanor Hall featured in Ocean Road Magazine, wearing SS25 collection

EXPRESS SHIPPING

On all Australian Orders

Free delivery worldwide

On orders over $250

Easy 14 day returns

Refunds on full-price items

Love now, pay later

With Afterpay

In the spirit of reconciliation, JOEY respectfully acknowledges the Traditional Custodians of the land which we work, live and create, the Wurundjeri Woi-wurrung and Bunurong / Boon Wurrung peoples of the Kulin. May we pay respect to all First Nations Peoples, past, present and emerging.